Monday 1 December 2014

Directory Signage for Easy Navigation

Many downtowns in the country are major business, tourist and residential destinations, but lack of wayfinding signage does not allow one to get deeper into the neighborhoods. Visitors and tourists are not able to find or experience all that a city has to offer. Comparatively, cities and neighborhoods that use directory signage are easy to explore, thus they get more visitors.

Without wayfinding signs, road trips for tourists become an endless search for their destinations. Kids often get compulsive enough to ask "are we there yet?" People have to rely on landmarks to help them navigate through a neighborhood. Marking paths for travelers helps them find their way easily without wasting time and money. These signs make life easier while you are on the road.

Community wayfinding systems have several levels of communications. The first level consists of signs on the highways that bring people to your community. The second level includes vehicular guide signs that define points of interest in districts such as retails areas and malls; downtowns and key tourist attractions. Once visitors are in a specific region, a third level sign guides them to their specific destination.  At the forth level of sign communication, they find their parking. After the visitors leave their cars, they come across the fifth level that helps them explore the area on foot.

Kiosks are used for wayfinding in big malls, and are a fifth level communication. Interactive touch screens make the digital directory user-friendly. Visitors to a mall are able to quickly find the store they are looking for without wasting time. Malls are able to operate the directory themselves. Airports, parks, colleges, universities, and stores that span a few floors, all offer directory services for path finding. Directory signage is best created by professionals. Learn more here: http://visualcomm.com/